Helen PritchettNov 3, 20213 minHow to be a Black Belt in Black Friday MarketingBlack Friday and Cyber Monday marketing mayhem is just around the corner. Like it or loathe it, the American tradition has sailed across...
Helen PritchettJan 27, 20213 minWhy We Believe in the Subscription Data Model And how it can keep your CRM clean and up to date A subscription data model is a hassle-free approach to acquiring data intelligence for...
Helen PritchettJan 11, 20215 min2021 – The Year Microsegmentation Comes of AgeWhat’s in your database? Data is truly magnificent. A plethora of information just waiting to be choreographed in the pursuit of...