Helen PritchettFeb 74 minData: The Good, The Bad and The UglyWith the start of the Winter Olympics, we’ve been thinking about the value of data and how it links with every facet of our lives. Data...
Helen PritchettDec 14, 20213 minA Festive Data HeroIt's that time of year again … The goose is getting fat, Christmas trees and decorations are up, fairy lights abound, letters to Father...
Helen PritchettMar 11, 20213 minEthical, Responsible, and Respectful Use of Data What does it mean to use data in an ethical, responsible and respectful way? #datamatters #ethicaldatausage
Helen PritchettMar 4, 20214 minData in the News – March 2021 Welcome to the March round up of some of the top data stories hitting the news so far this month ... UK declares that the EU ‘does not...
Helen PritchettFeb 24, 20214 minData in the News Welcome to our monthly round up of some of the biggest data related stories hitting the headlines ... #dataprotection #datamatters
Helen PritchettFeb 9, 20213 minTaking Data Seriously Taking data seriously, anything else is not an option #b2bmarketing
Helen PritchettJan 27, 20213 minWhy We Believe in the Subscription Data Model And how it can keep your CRM clean and up to date A subscription data model is a hassle-free approach to acquiring data intelligence for...
Helen PritchettJan 11, 20215 min2021 – The Year Microsegmentation Comes of AgeWhat’s in your database? Data is truly magnificent. A plethora of information just waiting to be choreographed in the pursuit of...
Helen PritchettDec 14, 20204 minData in the News – December 2020 With Brexit transition approaching, we start this issue of Data in the News with the words of Elizabeth Denham of the ICO: “It is perhaps...
Helen PritchettDec 10, 20203 minFather Christmas is our Data HeroFather Christmas skips through the festive season without a care in the world for data privacy or regulations. He doesn’t need...
Helen PritchettNov 12, 20204 minData in the News – November 2020 US firms could gain access to Britons’ personal data via trade deal with Japan The personal data of Britons could be handed to US firms...
Helen PritchettOct 26, 20204 minData in the News Read part 2 of our data related "Data In The News" round up for October.
Helen PritchettOct 1, 20204 minData in the News – October 2020Read the latest top news stories focusing on personal data
Helen PritchettSep 15, 20204 minWith the right data, targeting is easy (#datadrivenmarketing)Marketing tends to be more effective when it’s carefully targeted and the right data is crucial to the success of a marketing campaign.
Helen PritchettSep 14, 20203 minData in the News – September 2020Read the latest top news stories focusing on data protection and privacy.
Helen PritchettAug 27, 20204 minWhy Best Practice in Data Usage Pays DividendsWhy data, the ‘holy grail’ of a business, should be given the respect and attention it deserves.
Helen PritchettAug 6, 20203 minData in the News – August 2020Read our latest snippets of data in the news
Helen PritchettJul 20, 20204 minDon't Compromise on Data IntegrityFind out why data integrity matters and why you shouldn't compromise on it.
Helen PritchettJul 14, 20203 minData in the News – July 2020Read our latest snippets of data in the news
Helen PritchettJun 23, 20204 minData-driven Marketing Has Never Been More Important.In the IT marketing world data is the key to our new normal and data-driven marketing has never been more important. But what exactly is it?