Helen PritchettApr 283 minCustomer Relationships – The Key to Success We'd like to say a big thank you to all our customers. Why? Without you, ProspectaBase would not thrive, progress, or deliver on its...
Helen PritchettMar 183 minSpring into Action to Prevent Data DecayReinvigorate your 2022 marketing strategy with a thorough database and marketing Spring clean.
Helen PritchettDec 14, 20213 minA Festive Data HeroIt's that time of year again … The goose is getting fat, Christmas trees and decorations are up, fairy lights abound, letters to Father...
Helen PritchettMay 25, 20213 minBuyer Intent Data – reliable or bunkum?Intent data isn’t bunkum, it is a sound and successful route to increasing interactions and sales.
Helen PritchettFeb 9, 20213 minTaking Data Seriously Taking data seriously, anything else is not an option #b2bmarketing
Helen PritchettJan 27, 20213 minWhy We Believe in the Subscription Data Model And how it can keep your CRM clean and up to date A subscription data model is a hassle-free approach to acquiring data intelligence for...
Helen PritchettOct 14, 20205 minClean Data Brings Better SalesGood data management must focus on keeping data clean, which, in turn, will deliver better sales. Clean data brings ROI.
Helen PritchettSep 15, 20204 minWith the right data, targeting is easy (#datadrivenmarketing)Marketing tends to be more effective when it’s carefully targeted and the right data is crucial to the success of a marketing campaign.
Helen PritchettJun 23, 20204 minData-driven Marketing Has Never Been More Important.In the IT marketing world data is the key to our new normal and data-driven marketing has never been more important. But what exactly is it?
Helen PritchettMay 18, 20202 minIntelliData: Target Budget Holders With Real-time Data Accuracy Use IntelliData as a segmentation engine to target budget holders
Helen PritchettFeb 18, 20203 minData in the News – February 2020 Read the latest Data in the news articles
Helen PritchettJan 21, 20202 minIntelligent Data; the foundation of every marketing strategy Intelligent data is the foundation of every good marketing strategy.
Helen PritchettNov 27, 20193 minBuying Data? Don't Ignore The Benefits of a Subscription ModelA subscription data model is a hassle-free approach to acquiring IT data intelligence for a desired period.