What’s in your database? Data is truly magnificent. A plethora of information just waiting to be choreographed in the pursuit of...

Good data management must focus on keeping data clean, which, in turn, will deliver better sales. Clean data brings ROI.

Why data, the ‘holy grail’ of a business, should be given the respect and attention it deserves.

In the IT marketing world data is the key to our new normal and data-driven marketing has never been more important. But what exactly is it?

Spring Clean Your Data and Create Intelligence-rich Leads

Formula One is one of the sports which relies on data to improve player strategy, inform team tactics and develop winning potential.