Helen PritchettDec 14, 20213 minA Festive Data HeroIt's that time of year again … The goose is getting fat, Christmas trees and decorations are up, fairy lights abound, letters to Father...
Helen PritchettJan 11, 20215 min2021 – The Year Microsegmentation Comes of AgeWhat’s in your database? Data is truly magnificent. A plethora of information just waiting to be choreographed in the pursuit of...
Helen PritchettOct 14, 20205 minClean Data Brings Better SalesGood data management must focus on keeping data clean, which, in turn, will deliver better sales. Clean data brings ROI.
Helen PritchettAug 27, 20204 minWhy Best Practice in Data Usage Pays DividendsWhy data, the ‘holy grail’ of a business, should be given the respect and attention it deserves.
Helen PritchettJun 23, 20204 minData-driven Marketing Has Never Been More Important.In the IT marketing world data is the key to our new normal and data-driven marketing has never been more important. But what exactly is it?
Helen PritchettApr 21, 20202 minSpring Clean Your Data and Create Intelligence-rich LeadsSpring Clean Your Data and Create Intelligence-rich Leads
Helen PritchettJul 10, 20193 minBig Talent meets Big Data; The Secret Behind Formulas One’s SuccessFormula One is one of the sports which relies on data to improve player strategy, inform team tactics and develop winning potential.