Helen PritchettSep 27, 20224 minData Health; what it really means and why you need it If just having data was enough, those of us with databases would be home and dry; we’d all be making informed decisions, understanding...
Helen PritchettApr 28, 20223 minCustomer Relationships – The Key to Success We'd like to say a big thank you to all our customers. Why? Without you, ProspectaBase would not thrive, progress, or deliver on its...
Helen PritchettFeb 7, 20224 minData: The Good, The Bad and The UglyWith the start of the Winter Olympics, we’ve been thinking about the value of data and how it links with every facet of our lives. Data...
Helen PritchettFeb 9, 20213 minTaking Data Seriously Taking data seriously, anything else is not an option #b2bmarketing